Monday 26 November 2012

Coca-Cola; colour considerations for bottle design.




Before I started designing the actual bottles I thought i'd research the previous years' christmas bottles to see if there was any consistency within the bottle design. I found that the colour red has always been used and reallistically thinking about this, it makes sense because this red is what has branded santa claus and christmas so it's important to keep using this. It's also a way in which the brand is recognised as well as linking to christmas. When it comes to my own designs now, I know the main colour I will try and utilize is red. 

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