Due to the fact i'm creating information graphics for the ipod generation, I had a look at what was already out there to get ideas for my own work and to be sure I wouldn't create something that had already been done. I feel particularly that the less complicated information graphics work better because they don't look as cluttered and the design generally looks more crisp. Darker backgrounds tend to be quite popular with designs done based on Apple products and this works quite well because it adds sophistication to the designs.
I particularly like the evolution of the iphone information graphics poster because although this is not to do with the ipod a similar design could be applied. The way in which the information is presented to make it seem such an effort to read and the whole layout in general is quite quirky. The suggestion that people were living in the stone-age before the iphone is also quite comical and consumers are likely to see the funny side of this.
I also think the 'apple tree' is a really successful quirky design. The simplicity of the imagery and design in general works really well because the consumer will be able to understand the message quite easily. The use of hierarchy of information is another plus because it orders the information that has been presented and using colour but in such a simplistic way makes the piece more interesting. The fact it's called the 'apple tree' is what caught my attention in particular because I thought this was quite simple but clever.
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